At the 2nd China International Knitting Exposition held shortly before, Jiangsu Jinchen Knitting Co., Ltd. attracted many buyers with its rich knitted fabrics. Yin Jinhua, chairman of Jinchen, told reporters that with the declining consumer demand at home and abroad this year and the unprecedented difficulties and pressures encountered by textile enterprises, Jiangsu Jinchen still maintained a good order with adequate orders and basically normal production. This is mainly due to the implementation of three years ago, printing and dyeing technology projects the right decision. Technological transformation to the company formed a weaving - printing and dyeing - garment production through-train industry chain, coupled with advanced hardware and management, Kim Chen to a stable product quality has been the customer's trust and praise. This reporter learned that the first half of this year, Kim Chen fabrics and apparel shipments, sales declined over the same period last year, but the active development of business people, with the advantages of the industrial chain has attracted many buyers at home and abroad to choose and Kim Chen cooperation. From the current orders have been implemented, Kim Chen in the second half of the production volume will increase over the same period last year, while the annual production and sales will exceed last year's level, is expected to be completed early 2011 to determine the sales target of 410 million yuan. "The bad situation is not our reason, the key is that we need to have our own innovation and breakthrough." Yin Jinhua at the company's executive meeting put forward to enhance the full awareness of innovation, and actively digest the factors that increase and decrease of the work focus. This year, a variety of additional factors that Jinchen product unit cost increased 15% compared with last year, that is, sales last year reached 10% of the profits of orders, sales fell by 50% this year. To this end, Kim Chen from the improvement of technology, energy conservation, improve efficiency, reduce costs and other aspects, do everything possible to digest the factors of cost increase. Dyeing and dyeing factory to adjust dyeing ratio, the use of water decreased by about 20%, through process innovation, the product unit of electricity, steam consumption dropped significantly, the production cost per ton of cloth decreased by 10% over last year. Knitting factory, printing and dyeing factory also by strengthening the quality control in the production process, pay close attention to the first pass rate of products, fabric, finished product pass rates have increased over last year. In the meantime, Jinchen adjusted his salary and the per-capita salary of his staff increased by more than 15%. The people-oriented approach has strengthened the cohesion of his staff. On the one hand to reduce energy consumption and improve efficiency, on the other hand, Kim Chen actively carry out product innovation, expanding the market. Since the beginning of this year, the pace of product development has been greatly accelerated. Apart from this, Jinchen has stepped up the proportion of independent design and has made breakthroughs in the utilization of new fibers and product design. For the second half of the year, Yin Jinhua said: "The advantages of the industrial chain and high-quality customer network are favorable conditions for Jinchen. We will continue to carry out full-service innovation activities and adhere to the principle of" customer-centricity, "while further improving service levels Make efforts to establish a company internal coordination service mechanism, enhance the sense of service inside, take the initiative, in the crack broke a sunshine Avenue.