Home textile industry discount sales gradually entered the peak

With the approach of autumn, summer sales promotion activities have gradually entered a peak. “Home Textiles has 2 to 50% of the audience”... Recently, after a visit by a number of stores and shops in the city, the reporter discovered that the end of season promotion has become more intense and has now spread from clothing to home textiles, attracting more people and even new friends. Race to buy.

The new listing is also to do activities reporter saw many home textile brand stores have hung out the "brand decoration upgrade" "full 2 ​​to 5 fold" promotional banner. “The store is ready for an off-season renovation, so it will do some promotional activities in advance to capture a portion of the market,” said a salesperson.

“Home Textiles is not only about speed, but also a full-scale competition for dealers' marketing capabilities. Now that the brand competition is fierce, although the raw materials have risen, our home textile manufacturers and distributors have not dared to raise prices, and consumers are afraid to buy. Therefore, the price is basically fine-tuned.” The reporter noticed that only a few days before the counter on the pink line of new products, whether it is lotus root starch, soybean meal, pink purple, the price is only in the 1,000 yuan to 2,000 yuan, but also hit 8 fold. Of course, for the old models, brand promotion efforts will be even greater. Each brand will have at least one or two models with a price as low as 45%. “Original price of more than 3,000 yuan premium bedding, discounted as long as 1,000 yuan.” Auntie prepared to give her daughter a dowry told reporters that although it is now not popular four shop four pad, but he still has a number of phase, ready to Buy your daughter.