In the past two days, the city's temperature dropped, cashmere sweaters, down jackets and other winter clothes ushered in the peak sales. The reporter visited some urban shopping malls, clothing market, learned that winter clothing sales jumped two or three percent in recent days, came to buy cashmere sweaters Also gradually more up. Preliminary statistics of merchants, cashmere sweater sales rose about 20% over the same period last year.
Cashmere is known as "soft gold". However, cashmere sweaters have been criticized for too many fake goods, and it is difficult to distinguish between authentic and fake. Recently, AQSIQ spot-checked 502 batches of mainstream e-commerce suppliers during the "Double 11" period. Among the products, nearly 30% of them were unqualified, and the detection rate of unqualified products of 7 kinds of products including leather shoes, plush cloth toys, cashmere knitwear, back packs, casual wear, mobile sockets, and indoor heaters was all 30%. Above. Expressed as 100% cashmere, the measured cashmere content was 23.5%; expressly as 100% special animal fiber (cashmere + cashmere), actually measured 22.6% nylon, 21.6% viscose. Some of them "100% cashmere sweater "Without a trace of cashmere, it became a "100% cashmere-free sweater," and people couldn't help but feel that the business "scrabbled up one place."
Reporter Wang Weiying / Wen Huanglu / Cartography
Cheap online sales cashmere sweater
"It's cold, buy a cashmere sweater with good thermal performance." Yesterday, Ms. Yee entered "Cashmere Sweater" search product on Taobao. I found 1,305,700 cashmere sweaters, ranging in price from low to high. The list price is a few tens of yuan, and the high one thousand yuan, of which the cashmere sweater with the words "100% cashmere sweater" is marked, and the price per item is below 100 yuan. Many buyers have given praise to these low-priced cashmere sweaters. The message said "feeling very soft", "feeling very smooth" and so on. Feel good, cheap, is real cashmere? Ms. Ye is very puzzled, do not know how to buy.
In Jinhua Industry and Commerce City clothing market, a shop owner who has been operating cashmere sweater for many years told the reporter that it is impossible to buy cashmere sweaters for one or two hundred yuan. The real cashmere production is very small. A pure cashmere garment is in accordance with the cashmere grams. To count the price, so in general the cost of a cashmere garment cost at least 500 yuan. "100 yuan and even labor costs are not enough." Shop owner said that the raw material of cashmere sweater is very rare, so the network sold for less than 500 yuan cashmere The shirt is basically false, even if it is not fake there are tricks, at least not 100% pure cashmere.
The reporter learned from some tailored cashmere sweater shops that weaving cashmere shirts are charged according to the price of yarns, generally yarns are 1.6-2.4 yuan per gram, and the cashmere content is also relatively low, ranging from 50% to 60%, and the content is close to 100%. The price is high. "A difference of one or two hundred yuan each clothes it." Jinhua Industrial City, a cashmere sweater custom shop owner told reporters that the price of each cashmere sweater is not the same, depending on the thickness, size, length, generally small yards Women's cashmere sweaters need about 250 grams of cashmere yarn, and the minimum price is 500 yuan.
In Jinhua Industrial and Commercial City, the reporter also discovered a low-priced cashmere sweater. The price of some cashmere yarns in some shops was only a few cents per gram. “We sell about RMB 320 per kilogram in the store.†A shopkeeper greeted the reporter and made a custom one. They said that their cashmere sweaters in the store were cheap and the cashmere content was 98%. The reporter asked if there was any label for the labeling of cashmere content. The owner answered "No," and the brand they sold had no labels. "So what cashmere yarn is? "When the reporter expressed that he wanted to see the yarn, the owner was also the word "no." "We didn't store yarn in the store. Only the color card was available. You can customize it by choosing the color." The owner still said: " Believe it or not, ""I didn't see the yarn. How do I know if it's good or bad?" The reporter asked, but she did not think: "So you have to pass through and you know that ah, the old customers will not find me here. Look at the yarn, it will not be a detailed study of the content of cashmere. "The owner claimed that the cashmere in their shop all from Ordos.
Not only urban clothing processing shops, many people go to Tongxiang, Jiaxing buy cashmere sweaters, the price is only one or two hundred yuan, no ingredients on the clothing label, the store is also known as 100% cashmere. And in large shopping malls or Stores, a high-quality cashmere sweater sells for thousands of dollars, true and false, consumers are in the fog.
Many spot checks show that the cashmere content is low
Recently, the AQSIQ's spot checks have made many online sales of "100% cashmere sweaters" that do not contain any traces of cashmere. The inspections of clothing products by the industrial and commercial departments and quality inspection departments across the country have shown that pure cashmere sweaters and cashmere contents are displayed. less.
On November 27, the Consumer Protection Division of the Qinghai Administration for Industry and Commerce carried out a quality inspection of wool and cashmere clothing, children's clothing, and baby clothes sold on the market. A total of 101 samples were sampled. After testing, 51 samples were unqualified. The main reasons for the disqualification are that the fiber content, formaldehyde content, color fastness, product mark and other items do not meet the national mandatory standards.
In random inspections, a third-party authoritative testing agency discovered that a certain brand of cashmere sweater is called “pure cashmere†in the label. In fact, this cashmere sweater has a cashmere content of 56.1%, and the remaining 43.9% are wool. Of course, There are even more ridiculous, a certain brand of wool sweaters with a nominal cashmere content of 83.6%, ultra-fine wool content of 9.8%, the test results are no cashmere content, wool content of 33.8%, and the remaining fiber content of 66.2%. There was a brand of sweaters with a nominal cashmere content of 25% and a wool content of 65%. The results showed that the sweater had no wool or cashmere content, and the chemical fiber content was 100%. Of the 51 substandard products, 70% or more were found. For cashmere sweaters and sweaters, in addition to the fiber content, the product logo and formaldehyde content are unqualified. Among the major domestic brands, Hengyuanxiang, Sanli, Karabeila, Fashion Light Rain, Italian Mila, Darli, Rice Shuttle, cold autumn and other famous brands are detected problems.
Cashmere sweater refers to the use of cashmere yarn containing cashmere. It is understood that, according to the added cashmere content, can be divided into pure cashmere sweater and blended cashmere sweater. Cashmere content of 30% can be called cashmere sweater, Cashmere content of more than 95% can be marked as 100% cashmere sweater or pure cashmere sweater, cashmere content of 30% or less can only be called plush blended products.
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