Chen Meisheng, a rural woman from Xianfeng County, Hubei Province, applied the traditional Tujia embroidery technology to cloth shoes and made a pair of exquisite embroidered shoes. The products are sold at home and abroad and they have gained considerable economic benefits.
In the same period, “The shoes in my hand were made by migrant workers in Xianfeng County. Everyone can see that the patterns on them are vivid and exquisite. The cost of a pair of shoes is about 80 yuan, but they are on the market. It can sell 200 pieces, and this production alone will attract more than 3,000 migrant workers."
[Voiceover] When Chen Meisheng and her sister Chen Yongfeng from Xianfeng County in Hubei Province started working in the city, they started to think about entrepreneurship and determined to pass on the Tujia embroidery process. In 2004, she and her sister set up an embroidery workshop. At present, it has developed into a company with more than 1,000 employees, 15 management personnel and 400 professional embroidery workers. It has arranged more than 100 laid-off workers and semi-agricultural and semi-agricultural processing workers. Throughout the townships of the county, an annual production capacity of 15,000 pieces has been formed, with an annual output value of 2.8 million yuan, and profits and taxes of more than 1 million yuan.
Interviewer: Peasant worker Chen Meisheng:
In the same period, “[A pair of shoes] has 24 processes. It takes 10 days for a pair to complete a pair. Send the fabric down, send tens of thousands of peasant workers women and laid-off workers to my shoes, and Uppers."
[Voiceover] products have quickly gained wide acclaim and recognition from the society. The output has been increasing day by day and the scale of production has been expanding. Currently, the products have been exported to countries and regions such as the United Kingdom, the United States, Italy, Beijing, Shenzhen, etc., and have obtained great economic benefits.
<Interviewer> Peasant worker Chen Meisheng:
In the same period, “My sister will do the shoe since she was a little girl. Our sisters will pass on the traditional craft that is going to be lost now. We will train rural women and laid-off workers. We train thousands of people and then we organize it. Get together and produce. "