Youngor’s flagship store settled in “Golden Eye” on Yan'an Road in Hangzhou

Youngor's flagship store settled in Yan'an Road, Golden Eye

On the 10th of this month, the Youngor Lakeside flagship store settled in the “Golden Eye” at No. 232 Yan'an Road, which is the closest point to Yan’an Road from West Lake. There is a total of 1,300 square meters and the rental price is 10,000 yuan per day. The debut of the new store will bring us the latest men's clothing of the spring of 2007.

Younger has changed from a production-oriented enterprise to a commercial-selling enterprise since 1999—by choosing different marketing mixes, it has been directly market-oriented and has begun to establish large-scale flagship stores in some domestic capital cities. So far in Changsha, Nanjing, Jinan, Ningbo, Hangzhou and other places opened hundreds of 500-1000 square meters of specialty stores. Hangzhou is an important base and vane of Youngor’s flagship store. In 2001, Youngor spent nearly 20 million yuan to purchase Hangzhou restaurants on Yan’an Road. Since then, four stores have been opened one after another. This time, the site was opened at the beginning of the new year. The continuation of a round of market expansion is a new platform for blending brand and urban culture.